Profile

A passionate educator, researcher, ex-Vice President Operations with a proven history of working in skilling industry. Passionate and Expertise in Entrepreneurship, Branding, Advertising and core marketing strategies. Finds combining theories in classrooms with application-based cases very challenging.

Academic Experience

Assistant Professor- Management
Ajeenkya D Y Patil University
08/2021 - Present
Pune, India
  • Teaching the assigned courses, research, and specialized educational services.
  • Advising students; participation in campus activities and committees; participation in traditional functions, which have academic significance.
  • Supervision of instructional activities such as cooperative work experiences, internships, and practice.
  • Curriculum and course development.
  • Creation of teaching and instructional materials.
  • Student evaluation and assessment.
  • NAAC (Criteria IV) University Presenter
  • Auditor of Assessment on University level
VP Operations
Friends Union for Energising Lives
02/2021 - 08/2021
Pune, India
  • Manage the process optimization, performance management, and growth of the company and support the CEO and COO in the overall performance of the company.
  • Take ownership of operations and delivery for both India and overseas and help service clients.
  • Provide leadership to the operations and beneficiaries in delivering high-quality services.
  • Lead and manage the projects with teams of Team leaders, project leaders etc.
  • Foster a corporate culture that promotes the highest ethical practices and encourages individual responsibility and accountability.
Management Lecturer
Sahastradhara Institute of Education
03/2020 - 01/2021
MP, India
  • Handle classes for PGDCA, DCA Students (Domain- Management, OB & Digital Marketing)
  • Develop study materials, lecture notes, PPT and exam paper for the subject.
  • Counsel student and conduct extra lectures for students requiring help.
  • Ensure teaching within the quality assurance framework of the institute.
  • Develop the ability of students to engage in critical discourses and rational thinking.

Industry Experience

Digital Marketing Manager & Graphic Designer
Taurus Infotek (Dreamvisas)
01/2019 - 03/2020
Pune, India
  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
  • Design, build and maintain companies social media presence.
  • Analyze Google Analytics data and coordinate marketing activities to improve brand reputation.
  • Define and execute the marketing and communication activities according to company's marketing plan.
  • Acquire new customer on target base every month and report the progress on daily basis.
Digital Marketing Executive & Graphic Designer
AmodaDeal Pvt. Ltd
08/2015 - 08/2016
Pune, India
  • Build, optimize, and scale effective digital marketing campaigns to drive user acquisition across major online advertising platforms like Google, Facebook, LinkedIn etc.
  • Planning, Writing and Designing Digital Media Campaigns.
  • Conduct keyword research and selection for pay-per-click campaigns and SEO projects.
  • Monitor SEO results and manage projects to ensure continued high rankings.
  • Designing Email-marketing templates as per need.
  • Execution of all the visual designs from concept to final hands-off.
  • Monitor campaign results, analyze key metrics and optimize click-through and conversion rates.
  • Develop illustrations, logos and other designs using appropriate software.
  • Ensure final graphics and layouts are visually appealing and on-brand.

Courses Taught

Advertising Planning and Implementation
Advertising Campaign and Strategy
E-Commerce
Digital Marketing and Social Media
Search Engine Optimisation
Brand Management
Consumer Buying Behaviour
Strategic Corporate Communication

Education

PhD. - Marketing
Rabindranath Tagore University
08/2021 - Present
Bhopal, Madhya Pradesh, India
Masters in Social Work
MMYVVDDE
06/2020 - Present
Bhopal, Madhya Pradesh, India
MBA- Marketing & HR
Rabindranath Tagore University
06/2019 - 04/2021
Bhopal, Madhya Pradesh, India
Masters in English
MMYVVDDE
06/2018 - 04/2020
Bhopal, Madhya Pradesh, India
PGDBA- Marketing
MIT, SDE, Pune
06/2017 - 04/2019
Bachelors of Visual Arts
S.N.D.T, Pune

Research Papers Published

GAMING AND ENTERTAINMENT TECHNOLOGIES FOR DISABLED PLAYERS
IJARESM, ISSN: 2455-6211
October 2021
AN OVERVIEW ON INNOVATIVE IDEAS TO BE USED IN TEACHING AND LEARNING
IJARCCE - DOI: 10.17148/IJARCCE.2021.101028
IMPACT OF COVID-19 ON CRUDE OIL DEMAND SUPPLY MANAGEMENT
Journal of the Maharaja Sayajirao University of Baroda ISSN: 0025-0422

FDP's Attended in 2022

AICTE Training on Innovation Management
BHU Management department.
21th Jan 2022 to 25th Jan 2022
AICTE Training on "Entrepreneurship Development Program (EDP) on Fostering Start-up, Innovation and Entrepreneurship/ Intrapreneurship"
Arranged by Andhra University
14th Feb 2022 to 18th Feb 2022
Innovative approaches for outcome based teaching learning in Higher Education
Research Culture Society and Ajeenkya DY Patil University
21st to 27th February 2022
Case Writing, Analysis, Teaching and Publication
School of Management, Ajeenkya D Y Patil University in collaboration with iNurture Education Solution
12th March 2022